by clairesan | Feb 28, 2021 | Factsheet, Momentum, Resource
Abraham Maslow’s ‘hierarchy of needs’ was first developed in the 1940s and offers an explanation as to human behaviour that is widely in learning and development. His 1954 publication Motivation and Personality is the key source document for this theory.
by clairesan | Feb 24, 2021 | Factsheet, Momentum, Resource
Daniel Pink’s Drive: The Suprising Truth About What Motivates Us (2009) and Two-Factor Theory (aka Herzberg’s Theory) published in 1959, by Herzberg, Mausner and Snyderman.
The Two-Factor theory explains the different factors which motivate and demotivate. Herzberg discovered that the absence of some factors led us to feel demotivated, but their presence alone wasn’t motivating; these he termed ‘hygiene factors’. For example being paid less than your peers is likely to demotivate, but being paid fairly is unlikely to lead to high levels of motivation on its own.
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